V4 World wins Best use of Flooring in Retail at the 2020 Contract Flooring Awards

We were delighted to win the award for Best use of Flooring in Retail at this year’s 2020 Contract Flooring Awards, which celebrate the best in everything flooring from the past 12 months.

The awards took a little change in format this year due to Covid restrictions, taking the stage as a virtual event with guests joining in the celebrations online alongside special guest, snooker legend John Parrott.

Winning the prize for the V4 World showroom fit-out, which features a wide range of wood floors throughout the large design-led space, is testament to the unique and high quality showroom we wanted to create.

V4 World CFJ 2020 Winner

V4 World in Woking is a new retail concept created to be a new design destination where homeowners and commercial designers can experience all of our floor and wall solutions in an innovative and unique 6000 sq ft showroom.

The concept was to create a space where visitors can view all of the V4 collections in large scale format, creating spaces to experience, explore and inspire great surface design. The finished showroom is home to over 500 products including stocked and bespoke wood floors, wooden wall panels and Concreate concrete wall panels.

The scale of the showroom meant the flooring design would provide a large canvas to showcase some of our wood floors in application and Apollo Flooring were selected to complete the installation of over 300m2 of wood flooring.

Entering the showroom you are greeted by Chevron Natural Oak wood floors, which lead to Reclaimed Grange Gable in the Concreate zone. On the opposite side where large format display tables sit are Tessellation Diamond Pattern Natural Oak Floors.

Best Retail Entry V4 World 3

These different floor styles combine to showcase the wide mix of surface finishes and installation patterns available with today’s modern wood flooring. Also included are Concreate pre-cast concrete panels in the café area and Alpine planks on the stairs leading to the upper mezzanine which is completed with Zigzag Natural Oak herringbone wood flooring.

Best Retail Entry V4 World 4 1 ScaledThe installation of all the flooring was completed by Apollo Flooring over a four week period. A team of two fitters meticulously worked around the challenging constraints of a busy construction site and opening deadlines.

Best Retail Entry V4 World 2

The products used all showcase V4’s commitment to sustainability with all their wood floor timber sourced sustainably whether that be via FSC or PEFC Certification or by having full accountability for tracking the timber from where and how it was felled right through the manufacturing and transport process, leading the way in compliance  of The European Timber Regulations.

Chris Vincent, Managing Director of V4 Wood Flooring commented, “The finished flooring inside the showroom delivers an immediate insight into the choice of flooring available in the V4 collections. Apollo Flooring did an incredible job completing the installation around our construction schedule and pressing deadlines, and did so with absolute attention to detail and skilled installation methods so winning this award is testament to our design vision and their first class install work.”

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